Do media outlets use stereotypes in their content?’ (‘Theme 2’, ‘Citizenship’). It aims to support young people to challenge stereotypes or prejudice in the media by lobbying the media outlet provider. The Questions to Ask section offers input to start a discussion with your participants. You might also want to use current examples from the media. The slides offer some examples but you might want to update or adapt them to your local and national context. In the main activity, young people get to know the media market, think about different types of media companies and how they may use stereotypes for diverging purposes. Encourage your participants to use the suggestions for positive online behaviour and counter activities. Support them to reach out to media companies when you think they’re ready for it.
Pathway 3 aims to promote positive messages instead of hate speech and enables young people to set up their own agenda and reach out to others to join their movement. If you’re looking for additional information enter “Activism” in the SELMA toolkit search box to find other activities.